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The Daily TILT

Welcome to the Daily TILT! In this episode, we’re just introducing the podcast and talking about all the awesome things we’re going to do here.


Full Transcript (Automated)

[00:00:00] Hello. Hello. You are listening to Tilt Creative, the UK’s most diverse branding podcast, exploring the rabbit hole where business meets life. I’m your favorite podcast host, Desiree Roberts. Welcome to a brand new episode. Of the Daily Tilt.

[00:00:26] Before we get into it, I just want to shout out my business here. Tilt Creative, which has enabled me to do amazing work and gives my career a platform that enriches me. Tilt Creator is a strategic brand development consultancy providing consulting and coaching to entrepreneurs who are just getting started.

[00:00:44] Small businesses who want to grow into the medium sized sector and large corporations that need to deepen their connection with their customers to strengthen their competitive edge. With our framework, you can increase your revenue by 20% in 12 months. [00:01:00] Check out the website and book a free, no obligation, 15 minute consult.

[00:01:05] And we can guide you to the service that best suits your needs. The link is in the show notes.

[00:01:21] This is actually our debut episode, and I’m so happy to be here. This podcast has been in my head for 10 years now, and it’s finally here. It’s finally real. , and it’s only because three weeks ago I realized that I had been putting this off for nearly six years and actively in the last four. So I set myself the deadline of April 1st and behaved as though my business’s success was writing on its publishing.

[00:01:50] That was the only way to push me past my fear, and I’m so glad I’ve finally done it. I spent weeks deliberating on what I should focus on for this [00:02:00] podcast, and I decided to just have multiple things. So we have the daily tilts, which would be lovely short segments. But chock full of value and covers everything from personal development to branding sales and marketing tips.

[00:02:16] Then we have the Entrepreneur Spotlight, which features a small business or entrepreneur every Tuesday, and the Alpha Woman Show on a Thursday where we discuss what it’s like to be a woman in this modern business. While I love talking about everything and anything, tilt Creative is a brand consultancy, so we will be spending a lot of time talking about branding as that is my core passion.

[00:02:41] And after spending years advising businesses and entrepreneurs, I know that it can make or break a business, a product, or even a person. At its core, branding is the art of shaping percept. It’s about creating a narrative that defines who you are, what you stand for, and what you offer. It’s about finding your unique [00:03:00] voice and making sure that it’s heard by the right people in the right way at the right time.

[00:03:06] But branding is more than just a cash slogan or a fancy logo. It’s a complex process that involves research, strategy, creativity, and execution. It’s about understanding your target audience, analyzing your competi. And crafting a story that resonates with your customers. It’s about building trust, establishing credibility, and creating a connection that goes beyond transactions.

[00:03:31] We are going to explore the world of branding, uncover its secrets, learn from its successes and failures, and share our knowledge with you. And one of the biggest secrets is our incredible framework that can increase your revenue by 20% in 12 months. It’s a tested framework that I have spent the last decade working on.

[00:03:49] And used with dozens of clients, and I’m now ready to share that with the world. So I’d strongly suggest that you subscribe to this podcast because you do not want to miss out on [00:04:00] this. As an entrepreneur myself, I know firsthand the challenges and rewards for starting and growing a business. It’s a journey that requires courage, resilient creativity, and hard work.

[00:04:12] But it’s also a journey that can lead to fulfillment, impact, and. But entrepreneurship isn’t just about starting a business. It’s also about having an entrepreneurial mindset, a way of thinking and acting that can be applied to any context, whether it’s a corporate job, a social cause, or a personal project.

[00:04:34] It’s about being proactive, resourceful, and adaptable. It’s about embracing failure, learning from it, and iterating. It’s about creating your own. And not waiting for someone else to create it for. In the coming episodes for The Entrepreneur Spotlight, we’re going to be talking to entrepreneurs and discussing their biggest challenges, small and big wins, and all of the good, bad, and ugly of running a [00:05:00] business.

[00:05:00] And for the Alpha Woman Show, we’re going to discuss the strong women who are shattered glass ceilings. And the stay-at-home moms, artists and activists who have pursued their passions and made a difference in their communities and their lives, we’re going to explore what really comprises an alpha woman and who better to lead the charge than the quintessential alpha woman herself, me,

[00:05:24] So let’s embark on this journey together. And explore the world of entrepreneurship, alpha women, branding and everything in between. Let’s learn from each other, challenge ourselves, and inspire others. Let’s turn our ideas into reality. And make a difference in the world. I cannot wait to see what this journey brings, and I’m so excited for all the value that we’re about to unpack on here.

[00:05:56] Hey, I hope you enjoyed that episode. Thank you for [00:06:00] listening and joining us as we journey into the tilted rabbit hole where business meets life. I just wanted to remind you that we have a bunch of great resources on the Tilt Creative website, and we have an entrepreneur support group on LinkedIn called the SM e.

[00:06:15] Shout out our group, which will give you access to the live shows and so much more. And if you want to be a guest singer, a podcast, all want to speak on the live show on Sundays, all of the details are on the tilt. The link is in the show notes. Don’t forget to subscribe to the podcast, share my content, and if you haven’t already, please leave a five star review as it really helps the podcast.

[00:06:37] Reach more people. Have an awesome week, and remember to go full tilt.

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